Roofing websites that earn the estimate call.
A roof is a $10K to $40K decision made on a phone in a parking lot. We build roofing sites that earn the estimate call in under a minute — with real photos, real reviews, and a form that doesn't waste the homeowner's time.
- Estimate form
- Every page
- Timeline
- 2–4 wks
- Local SEO
- Included
- Based in
- Canada
A roofing site we built, live.
Trust-first trade site: project gallery, financing callouts, service-area map, insurance-claim help section, and reviews pinned near every CTA.
Built for how roofing sites actually get used.
Project gallery with real work
Before/after photos, by roof type, by material, by neighborhood. Not stock — the homeowner recognizes the street before they recognize the company.
Financing, front and center
Synchrony, GreenSky, Hearth, whatever you offer — we present it as a feature, not a footnote. Financing is what closes the install on a $18K roof.
Insurance claim help
Hail, wind, storm damage — a dedicated page explaining how you work with adjusters, what the homeowner needs to do, and why your estimate holds up. Specific and plain-English.
Service area, mapped
Every town you work, with its own page. 'Roofing contractor in [city]' is where the search volume lives — we build a page for each one that Google actually ranks.
Estimate form that qualifies
Address, roof age, issue type, timeline — four questions. Enough for your estimator to prep the quote before they get in the truck.
Proof everywhere
Google reviews, BBB rating, GAF or Owens Corning certification, warranty length, years in business — pinned next to every CTA, not buried on an About page.
Roofing is a high-stakes one-shot purchase. A homeowner gets three quotes, picks the one that feels safest, and doesn't shop around again for fifteen years. That decision is made in the first minute of looking at your site — do the photos look real, do the reviews look real, does the financing make this feel doable. We build roofing sites that answer all three in the hero section, so the estimate call is already halfway yours by the time the form submits.
Answers before you ask.
Can you integrate with JobNimbus, AccuLynx, or Roofr?
Yes. Leads from the site can push straight into your CRM so nothing falls through the cracks. We also wire up Zapier for smaller tools or custom workflows.
Do you handle storm-chaser SEO?
We don't do spammy geo-doorways, but we build legitimate service-area pages for the towns you actually work. After a big storm, those pages are how local homeowners find you before the chasers show up.
What about before-and-after photo galleries?
We set up a gallery system where you upload from the field — tag a project with the town, roof type, and material, and it shows up on the right service and location pages automatically. No webmaster needed.
Can you set up the financing calculator?
Yes. Whichever provider you use — Synchrony, GreenSky, Hearth, Service Finance — we embed the calculator so the homeowner sees a monthly payment alongside the total. That's usually the difference between 'I'll think about it' and 'let's schedule the crew'.
Let's build a roofing site that fills the estimate board.
Tell us your service area, what you install, and what's broken about the site you have now. We'll come back with a plan.